How I help
Credibility gaps show up in two places: in published content, and in the story behind the data.
I help firms close those gaps by shaping what they say and building the story their data can actually support. I make sophisticated sustainable finance work clear and credible to skeptical audiences.
Most of my engagements start with a conversation. We look at what’s working, where credibility starts to break down, and what to close first.
When your thinking doesn't make it onto the page, your expertise remains hidden. And the longer this happens, the less differentiated you are from your competitors.
Soon, your website copy reads like everyone else's. Or a white paper stalls. Or investor letters describe what you do without showing the strategy’s trade-offs.
Every firm’s situation is different. I begin each engagement by identifying where the gap is widest, and what’s causing it. From there, the work is shaped to close it, using the formats that are best suited to the problem.
Each service addresses a different point in the Credibility Gap lifecycle:
Closing the gap in your content
ESG Credibility Diagnostic & Playbook
Not sure where your communication breaks down, or how it’s showing up? Get a clear diagnosis of what’s working, what isn’t, and where credibility starts to erode, plus a practical plan to fix it.
ESG Content Engine Build-Out
Ready to turn your expertise into content that holds up? Build cornerstone assets — a flagship white paper, reusable messaging framework, or investor- and client-facing pieces — that translate your strategy into clear, defensible narratives.
ESG Scrutiny & Greenwashing Readiness Kit
Facing regulatory or reputational scrutiny? Strengthen your communications so they stand up to due diligence, stakeholder questions, and external review.
Content Retainer
Need consistent execution without re-explaining your strategy every time? Keep your content sharp, aligned, and credible with ongoing support.
No matter the format — white papers, investor communications, thought leadership, client education, website and product content — the standard doesn't vary. You’ll get content that matches your expertise, survives scrutiny, and doesn’t trigger endless compliance revisions.
Closing the gap in your data's story
AI can summarize your impact data in seconds. What it can't do is stand behind the result.
A successful summary is not a defensible deliverable. In a space this scrutinized, fluent-but-overstated is a liability waiting for the next LP or regulator question.
Credibility gaps don’t just show up in what you say. They also show up in how your data gets turned into a story.
In these engagements, I read the data myself — impact metrics, fund performance, portfolio attribution — and write the narrative directly from it. There’s no handoff where the accuracy gets garbled. The result is a data story that makes only the claims your numbers can actually support:
Data Narrative Diagnostic
A fixed-fee review of an existing report or data-heavy piece: where it's unclear, unconvincing, or quietly risky — and how to correct it. Drafted with AI? This is where I show you what an LP would catch before they do.
Data Narrative Project
A defined deliverable scoped to the stakes: an annual impact report, a fund commentary refresh, or the data story behind a fundraise.
Data Narrative Retainer
Ongoing reporting support keyed to your quarterly and annual cycles: fund commentary, LP letters, and disclosure narrative.
How pricing works
I don’t bill by the hour. Pricing is scoped to the stakes of the work — what’s riding on the deliverable, not the time it takes. Exact figures are detailed in a proposal built around what you actually need.
Start with a conversation
Not sure which service fits? Schedule a conversation, and we’ll spend 45 minutes mapping where your content or data narrative breaks down. You’ll leave with a clearer picture of what to fix first, and where the gap is costing you the most.